The Secret to Creating an Exceptional Website
It’s time to re-think how we interact with our website visitors….
Here’s how ensure your website is exceptional.
Pretend you’re a customer... Its predicted that by 2020 people will self manage 85% of their relationship with a business online without talking to a real person. Put yourself in your customers shoes and see how easy it is to do business with you.
- Is your navigation easy to follow.
- Can you find your contact details and location map easily
- Is your website responsive for mobile devices
- Is your information clear and concise
- Do you have Call to Actions on every page
Mirror your customers verbiage…. Understand who your customer is and talk in language they use and understand. Avoid using technical jargon or mumbo jumbo in your website copy that the lay person cannot understand. You never know who is looking at your website. For example a boss may ask their receptionist to research and industry online and if they can’t understand your website they will move on to the next one.
Have faith in your website… what would you do if you or your sales team were gone?
Mimic the sales discussion you have with your customers. Solve your customers problems before they ask. Have good Frequently Asked Questions and a contact form for easy follow-ups. The beauty of a website is that you have a sales person working for you 24/7 so make sure that sales person is singing from the company song book.
It’s alright not to know everything.... Your website and everything around it is an experiment. Trial and error is the order of the day to see what works and what doesn’t. There will be mistakes along the way but learn and grow with them. Don’t be afraid to try new things. A website should never be finished. Once it goes live, it’s just the starting point.
Let’s talk about how we can help you get an Exceptional Website. Phone today!
Google Reviews
Laura Fox
05:09 07 May 21
I called Geoff in a pinch. I found him first page of Google - that's always a good sign when looking for a web developer! My web team was in Spain and my plugins weren't speaking with one another and needed immediate help. Geoff was knowledgeable, friendly, and completely understood my sense of urgency. He took the challenge and ran with it for me immediately, and fixed my website. Having had active ads on facebook and directing people to my site, Geoff understood exactly how important it was the site was working properly and that it needed attention. I was a brand new prospective client, never spoke with him before and he made me feel right at ease. That next morning as promised, there was an email from Geoff, and he had fixed it all for me. I got on the phone with my team in Spain and told them I was jumping ship to IWS Design. Having a local company help me in the same time zone and care for attention to detail along with an understanding of time sensitivity is exactly what I was looking for. I'm so happy to now have Geoff and his team manage my site for me, and is the best move I've made! I highly recommend this company, and look forward to working with Geoff and his team from here on out. Thanks Geoff!
Melissa Komarnicky
05:20 30 Oct 20
I.W.S. Internet Web Solutions is an outstanding professional service. I would highly recommend I.W.S. Internet Web Solutions Whether you are just starting or looking to upgrade your website to the next level. Thank you so much for an excellent customer experience.
Fiona Kelly
18:54 11 May 18
IWS did a great job and Geoff was so helpful with his advice and suggestions. Very easy to work with!
Tanja Powell
00:27 27 Oct 17
Education is a huge part of building a website! Geoff actually created a program to lead you through building your own. He is patient and explain the Industry Terminology well. We just had Geoff ad a lead page and I am very happy with the results - thanks for your patience Geoff!
Ryan Elm
04:37 26 Oct 17
I.W.S. is everything you need for a great looking website that draws in the clients you want and puts them in touch with you with effective calls to action! Highly recommended.
GESS SS
05:37 23 Oct 17
Geoff is extremely knowledgeable! Easy to work with. He has done some fantastic jobs! Highly recommended!
sylvie slaninová
17:05 19 Oct 17
Geoff is the best web designer our company worked with. He is very fast and efficient. We feel we are in good hands! I highly recommend using I.W.S. Internet Web Solutions to design and build your site.
Bo Gregson
16:45 19 Oct 17
I.W.S. designed my website and it's great! I believe I got a better product than my competition and at a lower rate to boot! Would not hesitate to recommend.
Nikki Johnston Beaudoin
16:14 19 Oct 17
Geoff at IWS web solutions has been able to help me with some quick projects related to my own business. He was able to help with newsletter integration very quickly. Thanks so much for your help, Geoff!
b dc
04:51 19 Oct 17
Geoff built our company website and I couldn't be happier. It looks amazing and the best part is our phone is starting to ring off the hook! We are a landscaping company and there is so much competition out there that we really needed something to make us stand out from the crowd and Geoff has given us exactly that. The new site has video, looks awesome on a mobile phone, and is super easy to follow. Impressive!
Simon Flower
05:23 04 May 16
I've been working with Geoff Lee of IWS Design since 2007 and since then he has designed, administered and hosted at least 6 different business websites for me. I'm happy to recommend him. He is very experienced and responsive but at the same time competitively priced.
Ryan Elm
19:36 16 Feb 16
Easy to work with, great response time to questions and changes! I recommend I.W.S. to anyone needed and updated new Website that is mobile friendly and WORKS!
